Organization Communication

QUESTION 1
In “What Was Volkswagen Thinking?”, Jerry Useem (2016) discusses James Burke, the CEO of Johnson & Johnson, and highlights Burke’s decision to hold a meeting with his top executives to discuss eliminating the company credo. Burke was concerned that the managers were not reflecting upon the company credo for everyday decisions. He called for a debate among his top managers about the document and the role of moral duties in daily business. Instead of voting to remove it, the managers chose to revitalize the message of the credo within the company (Useem, 2016).

In your response, explain why this meeting was effective. Why do you believe Burke chose this type of channel—where the managers could not only directly talk to him, but they could also talk to each other—over other types of communication?
Your response should be at least 500 words in length.

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You will be required to write a response to an essay question as your first graded assessment. Be sure to review the avoiding misunderstanding section of the Unit 1 lecture to gain greater knowledge of Useem 2016 and James Burke. In the delivery of your response, please include the following:

Reference to concepts and principles introduced in Unit 1 that are applicable to the essay question
Support from the sourced article
Support from at least one outside peer-reviewed academic article that supports your stance.
Of course, I always encourage you to review content, organization, and grammar/mechanics as this is also an important part of the evaluation.

SAMPLE SOLUTION

Organization Communication

Effective communication at the workplace is an important determinant of success. Good communication is crucial when dealing with clients, teamwork, and productivity of each staff (Memon, 2014). There are certain elements of communication that must be present for effective communication to occur. Such components include sender, content, recipient, as well as the channel of communication. Effective communication facilitates the success of company meetings. Companies use meetings to pass information within the …

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